Speakeasy
Brand development and roll out
We were approached by our close collaborator, Lisa Pember, to develop a new logo for aphasia charity Speakeasy. Despite a shoestring budget, we were able to produce a design that successfully captured ‘communication’ without the obvious speech bubble. Our hero graphic also hints at taking a breath, subtly referencing the relief people feel when they meet Speakeasy and feel they can finally exhale.
What we did
Logo, visual identity, posters, postcards, business cards, exhibition banners
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We subsequently evolved the charity’s visual identity via a suite of printed pieces using a palette of vibrant blues and greens, rooted in the original Speakeasy blue. As a result, the charity’s materials at last reflect the professionalism and forward-thinking of their brilliant team.